{"id":2364,"date":"2025-04-23T14:48:56","date_gmt":"2025-04-23T12:48:56","guid":{"rendered":"https:\/\/toulouse.wordcamp.org\/2025\/?post_type=wcb_session&#038;p=2364"},"modified":"2025-07-10T07:51:30","modified_gmt":"2025-07-10T05:51:30","slug":"geo-optimisez-votre-visibilite-moteurs-recherche-ia-generative","status":"publish","type":"wcb_session","link":"https:\/\/toulouse.wordcamp.org\/2025\/session\/geo-optimisez-votre-visibilite-moteurs-recherche-ia-generative\/","title":{"rendered":"GEO : Optimisez votre visibilit\u00e9 dans les moteurs de recherche d\u2019IA g\u00e9n\u00e9rative"},"content":{"rendered":"\n<p>Les internautes se tournent de plus en plus vers les moteurs de recherche d&rsquo;IA g\u00e9n\u00e9rative : ChatGPT, Gemini, Perplexity, Mistral, Claude, Bing Copilot.<\/p>\n\n\n\n<p>C&rsquo;est le moment de vous mettre au GEO (Generative Engine Optimization) !<\/p>\n\n\n\n<p>Voici les \u00e9tapes :<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>indexation<\/li>\n\n\n\n<li>techniques d&rsquo;optimisation<\/li>\n\n\n\n<li>mesure du succ\u00e8s : trafic g\u00e9n\u00e9r\u00e9, visibilit\u00e9 dans les IA<\/li>\n<\/ul>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-a6d9f191 wp-block-buttons-is-layout-flex\" style=\"margin-top:var(--wp--preset--spacing--40);margin-bottom:var(--wp--preset--spacing--40)\">\n<div class=\"wp-block-button\"><a rel=\"noreferrer noopener\" target=\"_blank\" href=\"https:\/\/wordpress.tv\/2025\/07\/07\/geo-optimisez-votre-visibilite-dans-les-moteurs-de-recherche-dia-generative\/\" class=\"wp-block-button__link wp-element-button\">Voir le replay<\/a><\/div>\n\n\n\n<div class=\"wp-block-button is-style-fill\"><a rel=\"noreferrer noopener\" target=\"_blank\" href=\"https:\/\/toulouse.wordcamp.org\/2025\/files\/2025\/06\/20250523-WordCamp-Olivier-Duffez.pdf\" class=\"wp-block-button__link has-custom-violet-color has-custom-violet-tres-leger-background-color has-text-color has-background has-link-color wp-element-button\">Consulter les slides<\/a><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Les internautes se tournent de plus en plus vers les moteurs de recherche d&rsquo;IA g\u00e9n\u00e9rative : ChatGPT, Gemini, Perplexity, Mistral, Claude, Bing Copilot. C&rsquo;est le moment de vous mettre au GEO (Generative Engine Optimization) ! Voici les \u00e9tapes :<\/p>\n","protected":false},"author":112462,"featured_media":0,"template":"","meta":{"advanced_seo_description":"","jetpack_seo_html_title":"","jetpack_seo_noindex":false,"jetpack_post_was_ever_published":false,"_wcpt_session_time":1748004000,"_wcpt_session_duration":2400,"_wcpt_session_type":"session","_wcpt_session_slides":"","_wcpt_session_video":"","_wcpt_speaker_id":[1668],"footnotes":""},"session_track":[28],"session_category":[],"class_list":["post-2364","wcb_session","type-wcb_session","status-publish","hentry","wcb_track-salle-tiger"],"jetpack_sharing_enabled":true,"session_date_time":{"date":"23 mai 2025","time":"14:40"},"session_speakers":[{"id":"1668","slug":"olivier-duffez","name":"Olivier Duffez","link":"https:\/\/toulouse.wordcamp.org\/2025\/speaker\/olivier-duffez\/"}],"session_cats_rendered":null,"_links":{"self":[{"href":"https:\/\/toulouse.wordcamp.org\/2025\/wp-json\/wp\/v2\/sessions\/2364","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/toulouse.wordcamp.org\/2025\/wp-json\/wp\/v2\/sessions"}],"about":[{"href":"https:\/\/toulouse.wordcamp.org\/2025\/wp-json\/wp\/v2\/types\/wcb_session"}],"version-history":[{"count":6,"href":"https:\/\/toulouse.wordcamp.org\/2025\/wp-json\/wp\/v2\/sessions\/2364\/revisions"}],"predecessor-version":[{"id":3845,"href":"https:\/\/toulouse.wordcamp.org\/2025\/wp-json\/wp\/v2\/sessions\/2364\/revisions\/3845"}],"speakers":[{"embeddable":true,"href":"https:\/\/toulouse.wordcamp.org\/2025\/wp-json\/wp\/v2\/speakers\/1668"}],"author":[{"embeddable":true,"href":"https:\/\/toulouse.wordcamp.org\/2025\/wp-json\/wporg\/v1\/users\/webrankinfo"}],"wp:attachment":[{"href":"https:\/\/toulouse.wordcamp.org\/2025\/wp-json\/wp\/v2\/media?parent=2364"}],"wp:term":[{"taxonomy":"wcb_track","embeddable":true,"href":"https:\/\/toulouse.wordcamp.org\/2025\/wp-json\/wp\/v2\/session_track?post=2364"},{"taxonomy":"wcb_session_category","embeddable":true,"href":"https:\/\/toulouse.wordcamp.org\/2025\/wp-json\/wp\/v2\/session_category?post=2364"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}