{"id":2372,"date":"2025-04-23T14:50:59","date_gmt":"2025-04-23T12:50:59","guid":{"rendered":"https:\/\/toulouse.wordcamp.org\/2025\/?post_type=wcb_session&#038;p=2372"},"modified":"2025-07-25T09:45:57","modified_gmt":"2025-07-25T07:45:57","slug":"wordpress-la-liberte-creative-pour-les-strategies-marketing-innovantes","status":"publish","type":"wcb_session","link":"https:\/\/toulouse.wordcamp.org\/2025\/session\/wordpress-la-liberte-creative-pour-les-strategies-marketing-innovantes\/","title":{"rendered":"WordPress : la libert\u00e9 cr\u00e9ative pour les strat\u00e9gies marketing innovantes"},"content":{"rendered":"\n<p>Dans un monde o\u00f9 la personnalisation et l&rsquo;innovation sont cl\u00e9s pour se d\u00e9marquer, WordPress offre une libert\u00e9 cr\u00e9ative unique pour les strat\u00e9gies marketing.<\/p>\n\n\n\n<p>Gr\u00e2ce \u00e0 sa flexibilit\u00e9 et \u00e0 sa communaut\u00e9 active, WordPress permet aux entreprises de cr\u00e9er des \u00e9cosyst\u00e8mes marketing uniques qui r\u00e9pondent \u00e0 leurs besoins sp\u00e9cifiques.<\/p>\n\n\n\n<p>Je vous emm\u00e8ne dans un voyage o\u00f9 la flexibilit\u00e9 de WordPress devient le catalyseur de campagnes marketing audacieuses et personnalis\u00e9es.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-a6d9f191 wp-block-buttons-is-layout-flex\" style=\"margin-top:var(--wp--preset--spacing--40);margin-bottom:var(--wp--preset--spacing--40)\">\n<div class=\"wp-block-button\"><a rel=\"noreferrer noopener\" target=\"_blank\" href=\"https:\/\/wordpress.tv\/2025\/07\/25\/wordpress-la-liberte-creative-pour-les-strategies-marketing-innovantes\/\" class=\"wp-block-button__link wp-element-button\">Voir le replay<\/a><\/div>\n\n\n\n<div class=\"wp-block-button is-style-fill\"><a rel=\"noreferrer noopener\" target=\"_blank\" href=\"https:\/\/toulouse.wordcamp.org\/2025\/files\/2025\/06\/20250523-WordCamp-Frederique-Game.pdf\" class=\"wp-block-button__link has-custom-violet-color has-custom-violet-tres-leger-background-color has-text-color has-background has-link-color wp-element-button\">Consulter les slides<\/a><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Dans un monde o\u00f9 la personnalisation et l&rsquo;innovation sont cl\u00e9s pour se d\u00e9marquer, WordPress offre une libert\u00e9 cr\u00e9ative unique pour les strat\u00e9gies marketing. Gr\u00e2ce \u00e0 sa flexibilit\u00e9 et \u00e0 sa communaut\u00e9 active, WordPress permet aux entreprises de cr\u00e9er des \u00e9cosyst\u00e8mes marketing uniques qui r\u00e9pondent \u00e0 leurs besoins sp\u00e9cifiques. Je vous emm\u00e8ne dans un voyage o\u00f9 [&hellip;]<\/p>\n","protected":false},"author":14287056,"featured_media":0,"template":"","meta":{"advanced_seo_description":"","jetpack_seo_html_title":"","jetpack_seo_noindex":false,"jetpack_post_was_ever_published":false,"_wcpt_session_time":1748012400,"_wcpt_session_duration":2400,"_wcpt_session_type":"session","_wcpt_session_slides":"","_wcpt_session_video":"","_wcpt_speaker_id":[1657],"footnotes":""},"session_track":[28],"session_category":[],"class_list":["post-2372","wcb_session","type-wcb_session","status-publish","hentry","wcb_track-salle-tiger"],"jetpack_sharing_enabled":true,"session_date_time":{"date":"23 mai 2025","time":"17:00"},"session_speakers":[{"id":"1657","slug":"frederique-game","name":"Fr\u00e9d\u00e9rique Game","link":"https:\/\/toulouse.wordcamp.org\/2025\/speaker\/frederique-game\/"}],"session_cats_rendered":null,"_links":{"self":[{"href":"https:\/\/toulouse.wordcamp.org\/2025\/wp-json\/wp\/v2\/sessions\/2372","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/toulouse.wordcamp.org\/2025\/wp-json\/wp\/v2\/sessions"}],"about":[{"href":"https:\/\/toulouse.wordcamp.org\/2025\/wp-json\/wp\/v2\/types\/wcb_session"}],"version-history":[{"count":4,"href":"https:\/\/toulouse.wordcamp.org\/2025\/wp-json\/wp\/v2\/sessions\/2372\/revisions"}],"predecessor-version":[{"id":3852,"href":"https:\/\/toulouse.wordcamp.org\/2025\/wp-json\/wp\/v2\/sessions\/2372\/revisions\/3852"}],"speakers":[{"embeddable":true,"href":"https:\/\/toulouse.wordcamp.org\/2025\/wp-json\/wp\/v2\/speakers\/1657"}],"author":[{"embeddable":true,"href":"https:\/\/toulouse.wordcamp.org\/2025\/wp-json\/wporg\/v1\/users\/frederique-game"}],"wp:attachment":[{"href":"https:\/\/toulouse.wordcamp.org\/2025\/wp-json\/wp\/v2\/media?parent=2372"}],"wp:term":[{"taxonomy":"wcb_track","embeddable":true,"href":"https:\/\/toulouse.wordcamp.org\/2025\/wp-json\/wp\/v2\/session_track?post=2372"},{"taxonomy":"wcb_session_category","embeddable":true,"href":"https:\/\/toulouse.wordcamp.org\/2025\/wp-json\/wp\/v2\/session_category?post=2372"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}